مجموعة مدارس نيوتن — أكبر شبكة مدارس خاصة في قطر عبر الإنترنت

قمت بتصميم النظام الرقمي الكامل لمجموعة مدارس نيوتن — أكبر شبكة مدارس خاصة في قطر تضم أكثر من 9,311 طالباً في 9 فروع. وحدت المنصة القبول، والمهن، وصفحات المناهج، والجولات الافتراضية للحرم المدرسي، ومتجر زي مدرسي كامل بنظام WooCommerce مع معالجة دفع TPAY — مستبدلة التواجد الرقمي المشتت بمنصة ووردبريس واحدة من الدرجة المؤسسية.

الدور

ENTERPRISE WORDPRESS · EDUCATION · ECOMMERCE

التقنيات

WordPress, WooCommerce, TPAY Payment, Custom Theme, Virtual Tour, Google Maps

تاريخ الإنجاز

2024

الأداء الرئيسي
9,311+
الطلاب الذين تم خدمتهم

القصة

كانت مجموعة نيوتن هي شبكة المدارس الخاصة الأكثر احتراماً في قطر — معتمدة من COBIS وCambridge وتخدم أكثر من 46 جنسية. لكن بنيتها التحتية الرقمية لم تتطابق مع سلطتها المؤسسية. واجه الآباء الذين يتنقلون بين القبول وشراء الزي المدرسي واستكشاف الحرم المدرسي تجربة مشتتة عبر أنظمة منفصلة، مما أجبر الموظفين الإداريين على التعامل مع آلاف الاستفسارات الروتينية يدوياً.

النظام التقني

WordPressWooCommerceTPAY PaymentCustom ThemeVirtual TourGoogle Maps
٠١

المشكلة

9 مدارس تعمل كجزر رقمية منفصلة

نقاط الألم الرئيسية

  • 9 school campuses with no unified digital hub — parents hunting for admissions info, curriculum details, or uniform purchasing had to navigate disconnected pages, outdated PDFs, and inconsistent branding across each school's presence
  • Uniform ordering was entirely offline — parents of 9,311+ students queued at physical school shops during limited hours, creating bottlenecks at term start and forcing staff to manage inventory, payments, and sizing manually
  • No centralized careers, admissions, or virtual tour system — prospective parents couldn't explore campuses remotely, job applicants had no portal to submit CVs, and the admissions pipeline relied on email chains and paper forms
٠٢

الحل

بناء الحرم المدرسي الرقمي

٠1

Enterprise Multi-Branch Architecture

Architected a unified WordPress platform serving 9 campuses (NIS West Bay, NIA Barwa City, NIS Lagoon, NIA D-Ring, NIA Smash, NBA Barwa City, NBS Al Waab, NBA Al Dafna, NBS Muraikh) under one CMS with shared global navigationBuilt a comprehensive footer with branch listings, curriculum links, admission procedures, and contact information accessible from every pageImplemented mega menu navigation with quick links to Uniform Shop, Online Payment, Virtual Tour, and Branches dropdown

Unified Brand: 9 schools operating as one cohesive digital entity for the first time.
٠2

Curriculum Stage Navigation System

Designed a tabbed curriculum page with visual stage selectors: EYFS, Key Stage 1 & 2 (Primary), Key Stage 3 & 4-5 (Secondary) — each with distinct color coding and imageryBuilt a comprehensive curriculum overview explaining the English National Curriculum adoption with links to official programmes of study for each Key StageAdded external resource links to qa.gov, Cambridge, Pearson, and Ofqual for parent verification of curriculum standards

Parent Confidence: Curriculum transparency eliminated the #1 inquiry category from admissions staff.
٠3

WooCommerce Uniform E-Commerce Shop

Built a dedicated WooCommerce storefront with gender-based navigation (Boys/Girls), dress type filtering (Daily Wear, Accessories, PE), and age group segmentation (Foundation, Primary, Secondary)Integrated TPAY payment gateway for QAR transactions with secure checkout, account management, and order trackingConfigured product catalog with professional uniform photography, size guides, and pricing in Qatari Riyals (75-95 QAR range)

Revenue Channel: Parents purchased uniforms 24/7 without queuing at physical school shops.
٠4

Virtual Tour Campus Explorer

Built a dedicated Virtual Tour page with a 3×3 grid displaying all 9 campuses with thumbnail preview images and campus namesEach campus card linked to an immersive virtual tour experience allowing prospective parents to explore facilities remotelyPositioned the virtual tour prominently in the main navigation bar for instant access from any page

Enrollment Tool: Prospective expatriate parents explored all 9 campuses from abroad before scheduling visits.
٠5

Careers Portal & Admissions Pipeline

Built a careers page with job vacancy listings (British Academy, International Academy positions) and an 'Enquire Now' form with name, email, phone, and resume/CV file uploadImplemented a structured admissions flow: Procedure overview → Application Form → School Fees schedule — converting the enrollment journey from email chaos to a guided digital pipelineAdded persistent 'ADMISSIONS ARE OPEN — Apply Now' banners across all pages as conversion touchpoints

Operational Efficiency: CV submissions and admissions inquiries captured digitally instead of through scattered email threads.
٠٣

برهان مرئي

Vision & Mission — Institutional Authority
Vision & Mission — Institutional Authority
٠1

Vision & Mission — Institutional Authority

Curriculum — Stage-Based Navigation
Curriculum — Stage-Based Navigation
٠2

Curriculum — Stage-Based Navigation

Uniform Shop — WooCommerce Storefront
Uniform Shop — WooCommerce Storefront
٠3

Uniform Shop — WooCommerce Storefront

Careers Portal — CV Upload System
Careers Portal — CV Upload System
٠4

Careers Portal — CV Upload System

شهادة العميل
كنا بحاجة إلى منصة تمثل جميع المدارس التسع تحت مظلة واحدة دون فقدان هوية كل فرع. قدم أحمد نظاماً مؤسسياً يتعامل مع القبول ومبيعات الزي المدرسي والجولات الافتراضية والمهن — كل ذلك في مكان واحد. انخفض عبء العمل على فريقنا الإداري بشكل كبير.
الإدارة، مجموعة مدارس نيوتن
شبكة تعليم خاص K-12 · الدوحة، قطر

جاهز لبناء
قصة نجاحك؟

احجز مكالمة استراتيجية