Case StudyWordPressWooCommerce SubscriptionsSocial APIsNewsletter SyncRochester Women Magazine Digital Unification
A modernized, high-engagement digital pub for community empowerment
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Rochester Women Magazine Digital Unification
A modernized, high-engagement digital pub for community empowerment
Visit Live Site
Deep Dive Showcase
The Brief
Overview
Rochester Women Magazine is a cornerstone print and digital publication dedicated to female empowerment and community building. They needed to transform a static website into an interactive digital community hub capable of driving both readership and subscription revenue.
Tools & Tech
The ROI of Premium Engineering
I don't just deliver files; I deliver business results. These metrics represent the real-world impact of optimizing for conversion, speed, and user experience.
Readership Reach
SEO stabilization drastically broadened the magazine's digital footprint.
Content Consumption
Related-article algorithms effectively trapped readers in a positive consumption loop.
Mobile Audience
The responsive overhaul immediately captured a massive demographic of smartphone-native users.
The Challenge
A disconnected layout and heavy legacy code throttled organic traffic and reader engagement. The lack of an optimized mobile reading experience alienated their core demographic, drastically reducing content consumption curves.
The Solution
I designed and built a fully responsive, magazine-style WordPress ecosystem. I integrated sophisticated content delivery networks (CDNs), seamless WooCommerce subscription layers, and high-visibility social sharing mechanisms to build a viral loop.
Solutions Delivered
Growth-Ready WordPress Sites, Sales-Boosting WooCommerce Stores & Scalable LMS Platforms
Editorial UI/UX
I designed a typography-first, distraction-free reading experience mirroring premium print publications.
Subscription Logic
I integrated frictionless WooCommerce gateways to handle recurring digital and print memberships.
Community Growth
I engineered highly optimized opt-in funnels tying directly into their email marketing automation.
The Client Journey
From Strategy to Support — How I Help You Launch & Grow Faster
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